About ETF

The ETF Portal is an initiative from B3 – the Brazilian stock market seller –, made to be a hub on how people can buy and invest in ETF, crypto and commodities. All content available on the site is validated by the curatorship of B3 experts and provided free of charge by the partners to foster the development of financial education in Brazil.

Project details

• The first version was designed by my colleague Mayara Silvestrini. After she departed from the project, I was addressed to the phase 2;
• Since new partners come aboard, there came a necessity to expand the portal with new sections and solve issues that weren't perceived at the first delivery.

Deliverables

• UI Mockups
• UX Writing
• Prototype
• Final design (Desktop and mobile versions)
• Tool: Adobe XD

Problems

• The client noted after research that visitors didn’t stay long visiting;
• The layout was it was did not include proper space for new partners;